Design & Practice

Way Finding

From signage families to navigational strategies, wayfinding is developed with precision, accessibility, and visual coherence so users feel supported at every step of their journey.

DESIGNING WAYFINDING SYSTEMS THAT GUIDE PEOPLE WITH CLARITY, EASE, AND A STRONG SENSE OF PLACE WHILE ENHANCING THE ARCHITECTURAL ENVIRONMENT.

Wayfinding design blends communication, spatial logic, and aesthetic restraint to help people move confidently through environments. Our systems unify typography, iconography, mapping, and physical signage into clear and intuitive pathways. The goal is to reduce friction, enhance usability, and shape a navigational language that aligns seamlessly with the architecture and brand.

WHAT WE CONSIDER

Effective wayfinding requires a deep understanding of user behavior and spatial conditions. Solutions must be both functional and visually consistent, responding to the unique needs of the environment.

User Journeys

 Behaviors, movement patterns, and decision points are analyzed to create intuitive navigational flows.

Elegant signage design shaped for le Drugstore.

Signage Hierarchy

Information is structured according to urgency, distance, and user needs.

Spatial Navigation that Reflects Maison & Objet with Tom Dixon.

Typography and Iconography

Legible typefaces and clear icons are developed to support readability and recognition.

Way Finding that aligns with the store’s crafted identity.

Spatial Integration

Signage is placed in locations that complement architecture and enhance clarity.

Directional Design That Compliments Tom Dixon in Milan’s Design Culture.

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